Can You Change Behaviors By Following Others?

iStock_000014793457SmallI am sure many of you have come across these omnipresent cards in hotel rooms that request you to re-use your towels to save water and protect the environment. Personally, I think these “suggestions” are just about saving costs for the hotel. I just paid a couple hundred dollars for a room and now you want me to save a few dollars for you by not drying myself in a nice, clean, freshly washed towel? Doesn’t seem right…

Despite the fact that 83% of hotels have a linen re-use policy in place, apparently only about 17% of guests actually re-use their towels. It looks like I am not alone!

So how do hotels get guests to re-use their linens? For that matter, how are people convinced to change any of their behaviors? For example; getting people to save energy at home or to wear their safety belts and goggles. How are employees encouraged to fill in an important survey or comply with organizational policies?

Our knee-jerk reaction is the carrot and stick approach (or stick and carrot depending on your humanistic view). We either ‘bribe and/or push’ people to display a desired behavior or implement processes or policies that force people to work in a certain manner. Both ways can be effective, however they are costly (incentives) and often not liked as they constrain (regulation) people.

Robert Cialdini, Professor of Psychology and Marketing at the university of Arizona, has studied what influences and persuades us to do or accept something. He has identified 6 universal principles (check out the YouTube video: Secrets of the Science of Persuasion) that persuade people to change their behavior:

  1. Reciprocity
  2. Scarcity
  3. Authority
  4. Consistency
  5. Liking and
  6. Consensus

The last principle shows that people like to do what many other people have done before. This is nothing new, of course, because we do this all the time. We want to buy a phone in a price range similar to what our friends have, we agree to join in a karaoke contest if all our other colleagues are also participating, or we are willing to try a new dish on the menu if we are told it is the restaurants best selling item (even when we have no clue what it is).

So how can you use this idea to influence people’s behaviors? Cialdini himself gave an example in which a utility company not only provided its customers with information over their personal electricity usage, but on a monthly basis, gave their customers an invoice in which they could compare their electricity usage with that of their neighbors. Over a 3-year period this led to energy savings of 1.3 billion kw/h.

Now, coming back to the re-use towel example… Cialdini experimented with different messages to persuade people to re-use their towels. Nothing had a significant impact except telling people that 75% of the guests (which was a credible and true statistic) in the hotel during their stay re-used their towels. Sharing a factual, statistical piece of information on what others are doing, prompted 30% more people to re-use their towels. And the funny part is, it didn’t cost the hotel a dime.

I am going to try to use these principles in persuading employees of a large organization to change their behavior. How? I don’t know yet, but if I am able to share in a credible manner with employees what other similar employees have done, I am sure they will follow and change their behavior.

Will keep you posted!

– Paul Keijzer

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How To Avoid Procrastination

procrastination2I just completed the procrastination survey and according to the outcome I rank in the bottom 10% of the population in terms of my level of procrastination. According to the procrastination equation website, (at least) 95% of each one of us sometimes procrastinate and for 15-20% of us it is consistent and problematic. These figures have significantly gone up since the 70’s, where there were only 5% of self-proclaimed procrastinators.

Despite the low survey score (explains how anyone can cheat with personality tests) of course I also do procrastinate and sometimes finish a movie, play that game on my phone, check my emails, go for lunch with my wife; postponing all my work to the latest possible moment. The excuse that I always use is that I work better under pressure and an even better excuse I tell myself is that I am subconsciously preparing myself the whole time. So far it has worked and I have (almost) never missed a client deadline!

According to Dr. Ferrari in Psychology Today “Procrastination: 10 Things To Know”, procrastination is not a problem of time management or of planning. Procrastinators are not different in their ability to estimate time…”Telling someone who procrastinates to buy a weekly planner is like telling someone with chronic depression to just cheer up.”

So how are the people who have been studying the topic of motivation and procrastination and are self-proclaimed sufferers dealing with it? Professor John Perry, an emeritus professor of philosophy from Stanford University, has written a wonderful essay on how he deals with procrastination. He calls it Structured Procrastination and it “requires a certain amount of self-deception, because one is (in effect) constantly perpetrating a pyramid scheme on oneself,” he writes. “One needs to be able to recognize and commit oneself to tasks with inflated importance and unreal deadlines while making oneself feel that these tasks are important and urgent.”

While reading 59 Seconds: Think A Little, Change A Lot, I came across the topic of procrastination once again and found the “just a few minutes” rule to be helpful. According to psychology graduate Bluma Zeigarnik, who first experimented with this idea in the 1920’s, this rule is a highly effective way of overcoming procrastination. The idea here is to work on an activity for “just a few minutes” which leaves the procrastinator with the urge to see it through to completion. This creates an “anxious brain” which makes you want to see the job finished!

I am trying to deal with my procrastination bouts by trying to create new habits, habits in which I force myself to do things and hope that over time they become automatic. Luckily for me my guilt kicks in if I am not able to do stuff as planned (must be the Dutch work ethic that my parents have pumped into me) and this pushes me to get things done.

How do you deal with procrastination?

– Paul Keijzer

Using Office Gossip To Your Advantage

bigbookpic-1All of us do it; we gossip. There are some stunning statistics available as to how much the passing along of information contains traces of gossip. Did you know that one out of seven emails sent in office contain gossip? And that negative gossip outweighs positive gossip by a factor of three. No one really thinks of the statistics behind gossip, because for so many people adding those extra “juicy” details into a conversation comes naturally. We love to gossip, certainly when it is about other people, but what do you do when the gossip is aimed at you?

What To Do If You Are The Subject of the Gossip:
The first thing you have to do when you hear gossip about you is to know exactly what is being said. Find out where the gossip originated from and confront that individual. How do you do this? Let’s give an example: You have heard in the corridor that people are talking about the fact that they feel the boss is favoring you and giving you opportunities that others don’t get. After asking around, you have been able to identify one colleague (the one you have always been in competition with) who is behind originating this gossip.

So, how do you confront this individual? While it may be your first instinct, do not run over and start shouting at your colleague, throwing around accusations. Instead, take a couple of breaths, think about your actions and plan on how you should approach this situation. Choose the best moment (preferably when no other colleagues are around and when you know your colleague will have nothing to fear) and prepare how you will start the conversation. Instead of an aggressive “I have heard that you are spreading rumors about me and I want you to stop” try the following opening: “I know that it is your right to say whatever you want to whomever you want and I don’t want to deny you this right, but I would like you to know that it really hurts to hear that you are implying that the boss is favoring me for reasons that are not performance related. If it is your intention just to bad-mouth me, then go ahead and continue. However, if you really think that this is an issue then I would like to discuss this with you and the boss to sort this out, as this is certainly not the way I want to be seen”.

Tough, yes of course, but at least you show that they can’t simply get away with talking about you. Even if the person denies being the originator, addressing the issue will ensure that you have nipped the problem in the bud.

If you don’t know or are not sure who the source is, bring it up with your line manager or HR director (whomever you feel more comfortable with) and ask for advice.

Two Big No-No’s
There are two big no-no’s when you are sharing rumors. First, never share company sensitive information. Certainly if it is a listed company it can get you into serious (legal) trouble. And although studies show that sharing negative feelings about a third person can increase the closeness between the two people sharing it, no matter how tempted you are or how upset you are with your boss, never speak negatively about him/her to others. Almost always the negative comments will come back to him/her and put you in a position you don’t want to be in.

How To Use Gossip To Get People To Like You
Not many people would associate gossip as a tool to make other people like you. However in his book 59 Seconds: Think a Little, Change a Lot, Professor Richard Wiseman shares an experiment that shows when you gossip about another person; “…listeners unconsciously associate you with the characteristics you are describing, ultimately leading to those characteristics’ being “transferred” to you. So, say positive and pleasant things about friends and colleagues and you are seen as a nice person. In contrast, constantly bitch about their failings and people will unconsciously apply the negative traits and incompetence to you”.

So say good things about your boss and colleagues, keep away from negative gossip, share accurate market information and other trends you have picked up from friends and from the web and see your likeability and your career skyrocket.

– Paul Keijzer

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Managing Office Gossip

gossip-webAs an HR Director I was once the gatekeeper for a lot of sensitive information and was always amazed at how fast, widespread and accurately gossip spreads. Studies from the 60s (although I don’t know whether this is still relevant as that sounds like a lifetime ago) show that more than 75% of the details in gossip are correct.

Why People Love To Gossip
According to Frederick Koenig, a sociologist and author of Rumor in the Marketplace: The Social Psychology of Commercial Hearsay, people listen to and pass on a rumor because it satisfies an inner need. This is why understanding the nature of the people involved is key. According to Koenig, different people have different needs that lead to their reasons behind passing along gossip.
Rumors …

  1. … can circulate because the topic is interesting or a source of diversion.
  2. … can pull together events and fill in the gaps to make sense and provide explanations for what is going on.
  3. … can validate and support a point of view.
  4. …can reconcile one’s psychological state with what one sees as actually going on. (Studies show people who have high anxiety frequently participate more in the rumor process and groups in stressful situations have more rumor activity.)
  5. … are a means of getting attention.
  6. … are ways of manipulating situations. The idea of individuals or groups deliberately starting a rumor to serve selfish ends is frequently suggested.

The Grapevine Is On 24/7
It is the informal communication highway and it works 24/7; in company buses, cafeterias, hallways, meeting rooms, bathrooms and water coolers. But don’t think it stops when the office closes down. Nowadays, more often than not the grapevine really comes to life through Facebook, Twitter, or any other social network platform. It never stops and most of the time it is much faster and more direct than the organized formal communication methods that companies rely on. (You won’t see anything scandalous written in an office memo, but what employees communicate from desk to desk would shock you.)

Benefits of Gossip
Of course gossip and the infamous grapevine that carries the gossip can have both positive and negative consequences for the organization. The negative is that the grapevine can carry all kinds of misinformation and create insecurity in individuals. There are, however, also a number of benefits. The simple fact that people are talking about the organization shows that they are interested in what is going on with the company (as a leader you should get worried if employees stop discussing the company as it shows that they are not engaged). The benefit is that gossiping allows employees to express their feelings (both positive and negative) rather than keeping it bottled up.

How to Manage the Downside of Gossip
Of course, when the going gets tough and difficult messages have to be communicated (for example: downsizing, re-locations, or organizational changes) the grapevine works at its best and the consequences are most likely the most detrimental. In these cases as a leader you have two options (1) share as much as possible as soon as possible, even if not everything is clear and decided or (2) share information once when everything is decided and clear. The advantage of the “ASAP approach’ is that you let people in on what is happening with the downside being that things can change over time and you might be increasing their insecurities (as not everything is clear). Telling people when everything is clear is of course the flip side of the same coin. Although here, the biggest negative is that you are unable to formally influence the grapevine as you have not communicated anything and have left it up to others to exaggerate or downplay (as any piece of gossip can turn). Both approaches have their time and place.

How To Manage The Grapevine
First and foremost is accepting that the grapevine is always on and can’t be stopped. You can try to ‘kill’ it in one situation, but I bet you it pops its head into another soon. The best way to manage the grapevine is to:

  1. Make sure you inform employees as quickly and fully as possible of what is going on in the company. Use social media and the formal communication channels available to you. Remember the key mantra in communicating to employees is: Communicate, then communicate more and if you think that you have communicated enough, double your efforts.
  2. Listen to the rumors and decide what are facts and what is biases. If, as a leader, you are in tune with the grapevine you get a feel of what is really happening in the company and you can use this as influence.
  3. Act fast. If rumors are wildly incorrect then make sure you come out ASAP to set the record straight by proactively communicating to all employees. Otherwise, distorted half-truths will make the rounds — so nip these destructive rumors in the bud.

Learn to love the grapevine. Don’t get jumpy if ‘secret’ information is out there. Simply accept and try to use it to your benefit.

– Paul Keijzer

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Follow Your Heart And Do What You Want

k4604027One of my favorite questions to ask participants in a team session is “What is the one thing you would do with your life if you didn’t have any other commitments?” The answers people give are very interesting as many say they want to give back. Recognizing that they are ‘privileged’ these individuals would want to use their skills, resources and time to give back to their community by helping educate children, helping poor women develop skills to build a livelihood or supporting hospitals in impoverished areas. Others have long standing dreams they were never able to fulfill. I met a Managing Director who always wanted to be a pilot, an HR Director who dreamed of being a pediatric doctor, a CEO who wanted to write a cookbook and a Finance Manager who wanted to be an anthropologist and publish his own coffee-table-photo-books that would cover his journeys.

These are all fantastic dreams and amazing insights into the souls of individuals. Of course the next tough question is always: If that is your dream, then why are you not pursuing it?

The reasons I get for not following ones dreams range from:

  • I don’t have the time
  • I am scared
  • I don’t know how to do it
  • I need to have a stable income to look after my financial commitments
  • My daughter is getting married in 5 years
  • It is too late now
  • I don’t know where to start
  • I can’t take the risk
  • It’s too difficult to do
  • What if I fail
  • I would let my parents down if I make this change and throw away the important position that I have created

All true. All these are good enough reasons not to follow your dreams…right?
So what to do? How can you follow your dreams right now without giving up everything you have worked for? I would suggest you:

1. Start By Taking Small Steps
As Dr. Gregory House, from the TV shows says; “Doing things changes things. Not doing things leaves things exactly as they were”. It is all about starting to approach things differently. So if you want to become a writer, start a blog or publish an e-book. If you want to become a musician, upload a video on YouTube and shamelessly promote it as much as you can. If you want to help educate people, associate yourself with an NGO and on Saturdays you can give back to the community by teaching underprivileged kids to read and write. If you always wanted to be a doctor, then take a first aid or CPR training class.

“Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs

2. Stay focused
Look at all the people that you admire in this world. What is the one thing they have in common? It’s their laser like clarity and focus on achieving their dream. Steve Jobs was not distracted by the million other things he could have sold, Mandela’s only focus was to bring down apartheid, Jake Welch’s sole aim was to make GE number 1 or 2 in every market.

It is all about knowing what you want and staying away from distractions. As they say, you know a company’s (or person’s) strategy on the basis of what they spend their time on. The same applies for achieving your dream. Spend time on one specific goal and stay away from the numerous distractions that come your way.

3. Persevere
The definition of perseverance is “to continue in a course of action, even in the face of difficulty or with little or no prospect of success.” Some steps in achieving your dream will lead to dead ends while others will get you closer to your goal. The only option you don’t have is to stop trying and give up. Don’t give up too easy…it’s your dream we are talking about!

– Paul Keijzer

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How To Make Brainstorming Much More Effective

brainstormingRecently I tried out a new approach to brainstorming. A couple of weeks ago I read an article discussing what is wrong with brainstorming, on Eric Barker’s blog; Barking Up The Wrong Tree. I adopted some of the learnings, experimented with them and found that it really worked! While no single method of approach is perfect, the results were significantly better than what I had seen before.

The way I implemented brainstorming techniques in the past was similar to the way Alex F. Osborn, known as the “father of brainstorming” invented it in 1958. Put people in a group together and collectively write as many individual ideas down as possible, whether they are crazy, funny, ridiculous, innovative or clever. Don’t criticize anything and allow people to make links and associations as they go along. When you have all the ideas on one list, bring them down to the best few and then expand on them. Sounds familiar?

More often than not, the problem with this approach is that the ideas that you get are either ‘spiked up’ versions of ideas that have gone around for ages or ideas so wild that they will never see the light of day.

So I decided to experiment and organized a brainstorming activity for a client in which they wanted to come up with new initiatives to grow their business, taking into account the new research findings that:

  • Smaller teams are more effective than larger teams (also see this article in HBR explaining that smaller, more homogenous, research groups are more effective per researcher)
  • Less is More
  • Criticizing and debating ideas will improve the quality of the idea

The brainstorming session was not only aimed at coming up with new ideas but also to translate those ideas into initial action plans. To do this we used the following 5 steps:

1. Individual Ideas
The night before the brainstorming session, every participant was briefed on the objective of the next day (to come up with innovative ideas to grow business). Each individual was requested to come up with one, two or maximum three ideas that he / she thought would grow their business. The next day each participant was given a flip chart in which they had to put down their ideas by answering three questions (1) What is the problem you are trying to solve? (2) What is your proposed solution? and (3) How will it work?

2. Share Judge and Select
Then, seated in groups of 5, each individual was asked to present his/her ideas to the other members of their group. During the presentation other members were encouraged to ask questions for clarification, make suggestions on how to improve the idea or use the idea in a different context. Next, the group was asked to rate all of the presented ideas on the criteria of uniqueness and potential value. All ideas were plotted on a matrix and the groups were asked to select their top three concepts.

3. Present and Pick
Each group then presented their top 3 ideas in a standardized format to the larger group (50 people in this case). The groups were then asked to give three votes to three ideas that according to them was the most unique and had the most value for the company. A ranking of ideas emerged and the top 10 of these ideas were taken into the next round.

4. Praise and Criticize
Having selected the 10 innovative ideas that were both unique and had significant value to the organization, it was then time to start moving into action. But, before I asked individual groups to start writing action plans, i wanted to galvanize the collective wisdom of all 50 people in the room to improve the idea. The concept that we used was “Praise and Criticize.” Each group was given a random idea and had 5 minutes to list as many reasons why this was a great idea along with why this idea was not going to work. After 5 minutes the list of praises and critiques was moved to the next group and they are asked to do the same. If you do this 4/5 times you get a pretty exhaustive list of good and bad qualities for every idea.

5. Action!
The list of praise and criticism was then given to the group that originally came up with the idea, so that they could take their colleagues comments into account when they started working on their action plan. You can imagine that the action plan that was created was significantly richer in content as already 50 people had been able to review it and make suggestions.

The end result for the team I worked with was 8 fantastic ideas that already had a meaty action plan linked to them. A project lead was appointed and a first review date was set. And the amazing thing is it only took 4 hours to go through this session. 4 hours with 50 people leading to 8 brilliant business innovation ideas. Not a bad investment in my book!

So, whenever you are planning to do your next brainstorming session, let people come up with their own ideas first. Let them share their ideas, fight over what the best ideas are and then use the collective wisdom of the group to praise and criticize those ideas to strengthen their overall action plan.

– Paul Keijzer

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Democratic Enterprise

ballot_box_my_vote_ssk_37571284There are two things that I love about elections. Firstly, everybody is equal. Everybody has one vote, no matter how rich, poor, educated or illiterate they are. Whether they are from the north or south, male or female, everybody has only one vote.

The second thing I love about elections is that it is an opportunity for people to vote for the person that they believe will help them build a better future. For people to believe in political leaders, the candidates have to rise tall in front of the nation, explain what they stand for and what they will do to make those changes happen. They are criticized, scrutinized, challenged and pushed to the limit. However, as a result of all this, people get to know the candidate and how he or she may or may not be their best representative.

Although I think there are some interesting similarities that you can draw with companies (one I have touched upon earlier in CEO Elections), one parallel that I wish leaders of companies would learn from is the communication aspect of elections. Can you imagine the engagement of the whole company, from senior managers to the peon, if leaders in the organization spent the same amount of time as political leaders, in explaining their vision and strategy of the company. If leaders were to allow themselves to be challenged and analyzed then they can come up with a blueprint of the future that everybody in the company strongly believes in and is committed towards.

I have only met a few leaders who actually do this. Safaraz Siddiqui, Managing Director of DHL Pakistan, has spent a lot of time discussing and jointly agreeing with colleagues the way forward for his company, and through this was able to transform DHL (and became the Best Place to Work in Pakistan in the process.) Lynda Gratton, the London Business School Professor wrote one of my favorite books called the Democratic Enterprise in which she “built a roadmap for companies to Liberate their Business with Freedom, Flexibility and Commitment. It delivers the blueprint for a business built on choice and commitment, a business people would choose to work for”.

What do you think? Can you set your company on the path of becoming a Democratic Enterprise?

– Paul Keijzer

When Was The Last Time You Did Something For The First Time?

7189397708_72402c108a_zI was always a big fan of the old Emirates Airlines ‘Keep Discovering’ campaign. The most memorable ad for me was the one where two African men check into a hotel during winter and were over the moon to see snow for the first time. I love it when I can create the same “first time” sensation for my clients.

This week I spent three days in the north of Pakistan with the top team of a pharmaceutical company. Their aim was to forge personal bonds, allowing them to collaborate better as a team and lead their organization through a number of exciting challenges coming up. From my previous blogs you know that the Leadership Outbreak Journeys are my favorite interventions and this one was no exception.

These journeys combine taking people out of their comfort zone, creating experiences together, having conversations that matter and embracing first time experiences. The Leadership Outbreaks are always such a success because they combine all these 4 elements in an exciting cocktail, transforming the team in the process.

The ‘First Time Experience’ is a key component as it forces people to do things that they haven’t done before and often allow people to confront their fears. There is nothing more powerful for me (as a facilitator) to see people overcoming their fears. This Outbreak was no exception. On the contrary, it was even more exciting as we created experiences that were also new for me; we went paragliding!

Picture taken of my paragliding shadow
Picture taken of my paragliding shadow

One of the activities I did this time was climbing a 60 foot rock (of course fully secured and safe) and subsequently then repelling down the same rock face. One participant was particularly fearful of coming down the rock face, as the top had a bit of an overhang that made it quite difficult for beginners to start. He was unable to overcome his fears, despite coaching and guidance from the instructor that was with him at the top. He finally amassed enough courage when his colleague, who went down before him, told him “Zahid, do you trust me? You can do it, you just have to let go.” Can you imagine the power? Not only of the person overcoming his fears, but also of the bond that was created between these two team members. 

-1
Rock Climbing

Similarly at the end of the three days the most senior team member, who had been awesome in completing all the activities, despite his age, physical conditions and vertigo, said that it was an “unbelievable” experience. He shared that he would never have done any of these activities on his own, but as he was part of the team he completed each task and was rightly so very proud of his achievements.

This drives me. Pushing people’s boundaries, letting them do things they thought were not possible and in the process enjoying the experience to the full. Thanks team for a wonderful outbreak. I know for sure that together you will achieve your dreams! So next time you are faced with a new task, a scary yet thrilling experience – ask yourself the same question; “When was the last time you did something for the first time?”

– Paul Keijzer

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Engaging African Talent

applauseI just flew back from Nairobi, where I had the pleasure to facilitate a group of 125 leaders from across 20 different African countries. This was the first step of their journey to become apart of an organization that is driven by purpose and strong values. It was a tremendous success, and although participants had low expectations, we had everybody dancing by the end of the conference. It was an amazing and gratifying experience.

Engaging African talent is the same as engaging Asian talent. It is all about how you create and maintain energy flows, how you touch on the design and flow of the conference to come to a desired outcome and how you make people part of the process. Most importantly, it is about how you guide them to follow the philosophy that the answer for any problem is (for 99 out of 100 situations) already present within the knowledge of the group as a whole.

My secret recipe for success in facilitating large-scale conferences is:

1. PREPARE, PREPARE, PREPARE…
Every good cook knows that the success of a well-cooked dish is in the recipe. It is essential to think through which tools to use, in which order to deploy them and to ensure that you have got the venue and logistics set up to support your program. For me, if I get the flow right, everything else will go by itself.

2. CREATE ENERGY FROM THE START
Start the conference with an exercise that requires people to get off their feet and meet as many other people as possible. Do something that requires them to get to know others, that gets them interacting. The energy that this creates is tremendous and will keep the conference flowing for a couple of hours.

3. KEEP ENGAGING PEOPLE
The worst thing you can do is to organize a conference where people just have to sit and watch a dry and lengthy PowerPoint presentation. If presentations are needed, keep the slides to an absolute minimum, let the presenters share stories and talk from the heart, involve and engage in issues that are important to the audience and ask the participants to answer their own questions. Ensure you cross-fertilize and people can build on each other views to create alignment.

4. KEEP THEM ON THEIR FEET
Have you ever been to these conferences where on the fifth and final day “that guy” is still sitting on the same table in the same chair. It’s as if he has not moved once. He has only viewed the world from that perspective and limited his interaction and learning to the few people on the same table. Don’t let people get comfortable, keep them on their feet and mobile. Let them move to a different table / chair / position after a couple of exercises. It gets people to mingle, share different experiences, learn from others and it creates energy.

5. STAY FLEXIBLE
No matter how well prepared you are, there will always be moments and/or topics that the group wants to spend more time on. Let them! Don’t worry about your own agenda and whether you are able to finish the topics that you thought were important. They are not. What the group wants to talk about is important. At some point you can make an intervention and ask the group whether they want to continue talking about it or whether they want to move onto the agenda that they had agreed before. Let them focus on what issues they feel most passionate about. Stay flexible, stay in the energy, and as facilitator, adjust where necessary.

6. END WITH A BANG
Most of the time participants will remember the beginning or the end, so make sure you make it an end to remember. It can be an emotional and powerful story, it can be an activity that brings all the discussion together or it can be something physical. This week, the groups and I ended with a combination of the two; a real powerful story that laid bare the authenticity, vision, aspiration and commitment of the leader to the team he is leading and a chant / dance that we had been practicing over the last two days. I promise you that the participants shared the power of that story and dance with their families that evening.

– Paul Keijzer

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The Interview IQ: Great Questions for Candidates to Ask

Screen-Shot-2012-03-18-at-8.13.38-PMOver the years I have interviewed thousands of candidates. Some have been highly impressive, some good but the majority of candidates were mediocre. There is plenty of advice out there on how you should dress, behave and prepare for these job interviews. But, looking back I found that the majority of candidates that I hired made an impact not because of the questions they answered but because of the questions they asked.

Candidates asking great questions stand out because they have not only properly prepared themselves, they have gone beyond that and have immersed themselves in the company and the job that is at stake. It shows not only a different level of interest but also a different level of intellect to get the job.

So here are some questions that you might ask:

  • What are the outstanding achievements expected from me 12 months from now?
  • What are characteristics of employees that have been successful in working with you?
  • What are you looking for to determine whether a person has potential to grow in this company?
  • In addition to the company values, what other characteristics do you value in your employees?
  • What have been the reasons the company has been successful in the past?
  • What is the reason this company exists, what contribution does it make to the larger community?
  • How would you describe the leadership style of the CEO and his / her direct reports?
  • What makes a person successful in this organization?

In addition to asking questions you might impress the interviewer by sharing how your recruitment would add value to the organization. You could do this by:

  • Sharing a number of ideas on how you would grow the market / launch an innovation / improve a process / develop people
  • Share insights on how ways of working from other industries might be applied in this company
  • Highlight a number of best practices that you have picked up that might work for the organization you are applying
  • Compliment the interviewer by sharing positive feedback you have heard about the organization from others

An interview is all about convincing the interviewer that you have the required skills and competencies, that you are the right cultural fit and above all how you could add value to this organization so that paying your salary is an investment on which an organization gets a greater return.

Go on – blow them away and land that amazing job you are gunning for!

– Paul Keijzer

You may also like:
The New Interview In Town
The Business X Factor