One of the things I love about working in Asia is the speed at which you get things done. Of course, there are many situations in which the bureaucracies and intricacies of doing business in Asia is daunting for the first timer, but when you know your way around you can get things done in no-time and significantly faster than many other parts of the world.
Over the past few weeks I was involved in an initiative to pro-actively identify and develop Myanmar’s Talent as part of an organizations bid to obtain a telecom license and enter Myanmar (see also Myanmar Talent Gold Rush.) Within 7 days this team was ready to launch a press conference, advertising campaign, and build a social media presence and job portal from scratch. This was all in a country that has been isolated from the international business world for the last decade. I would say that is a high achievement!
Speed is Asia’s salient feature. Why, I ask myself, is it possible to get things done here in 7 days that would take 3 months in many other parts of the world? Over the past 15 years having worked everywhere from China to Riyadh and everything in between I have realized that 3 specific features drive the ability to get things done fast in Asia:
1. Hunger for Success
Asia is hungry for success. The continent wants to move and move fast. They realize its their time to take the center stage in the world and they don’t want to waste this opportunity. They are willing to make the extra efforts, sacrifice and still have that zeal to work and push themselves hard, because they want to create a better life for their children. Asians are self-reliant and know that they can’t depend on the government to bail them out (there is no social safety net other than your extended family). They have to do it themselves and will find any way to create a better future for their families, their communities and at the end their countries.
2. It’s All About People
In the developed world, work is organized around processes and systems. The advantage of this is that you can get things done no matter who you are or who you know. Everything is standardized and delivered against certain parameters. Speed, flexibility and customization however are not something that go hand-in-hand easily with a process and systems driven approach. In Asia work is organized around people. Things get done because of who you know and if you have built the right relationship with the right people, things can move faster than anywhere else in the world.
3. Driven From The Top
The last reason is that the power in Asian organizations still reside solidly at the top of the organizational pyramid. The acceptance of power and authority allows the entrepreneurial business owner to push decisions through and ensure implementation with lightening speed.
Of course all of these elements have their downside and I am sure that as the Asian economies and businesses develop the call to transform from people to process driven / regulated societies will increase. However, for the time being, if you want to get things done fast, get it done in Asia.
– Paul Keijzer